Tag Archives: cpb

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Digital Media Can Help Preschoolers Learn Real-World Science Skills

Young children spend about two hours each day using screen-based media, about half of which is spent on educational media, according to their parents. Many studies report that children can learn a range of skills from well-designed educational media. Yet we know relatively little about whether and how well children are able to apply skills they’ve learned from digital media in the real world. This question is particularly important for subjects that involve learning about the physical world, like science.…

Can Public Media Level the Playing Field for All Kids?

When Sesame Street first went on the air in 1969, it was part of a movement to help public media reshape what then-FCC Chairman Newton Minow called “the vast wasteland” of programming. Today, more children have access to their own smartphones and tablets than ever before, and almost any kind of content they might want to watch is just a search bar and a click away. What are some of the lessons that we can learn from public media’s successes…

20+ Years of Research Shows Ready To Learn Media Improves Young Children’s Literacy

If you were born after 1990, are the parent or grandparent of someone born after 1990, or a children’s media producer of any age, Ready To Learn (RTL) has probably touched your life. Launched in 1994, RTL is a U.S. Department of Education-funded initiative that provides about $25 million annually for the creation of educational media (TV, computer games, apps, and more) designed to promote school readiness. RTL funding has gone to the production of legacy media properties that existed…

DOE gives CPB & PBS 72m towards Ready To Learn

The Corporation for Public Broadcasting (CPB) and PBS received notification today of a Ready to Learn grant for nearly $72 million from the U.S. Department of Education’s Office of Innovation and Improvement. CPB and PBS submitted a joint application in June in response to an RFP designed to fund research, development and deployment of transmedia content to improve the math and literacy skills of children ages 2-8, especially those living in poverty. The grant, which provides the organizations nearly $15…