Tag Archives: sprockets
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De-Buzzifying a Buzz Word
April 27, 2011
Last week I had the opportunity participate in a panel discussion at Sprockets, Toronto’s International Film Festival for Children and Youth (which, by the way, is a FANTASTIC event held in the new and equally fantastic TIFF building). The topic of the panel? Transmedia. Well of course. It seems that transmedia has blossomed into an all-out industry buzz-word — it’s a featured topic at conferences ranging from SXSW to Kidscreen. Rumor even has it that Henry Jenkins is out to…