Tag Archives: the electric company

6 result(s)

Producing and Researching Transmedia with The Electric Company’s Prankster Planet

by Mindy Brooks
May 2, 2011

Today, The Electric Company will re-launch its third season with an all new transmedia story, “The Adventures of The Electric Company on Prankster Planet.”  Airing in a new segment at the end of the TV series and a new area of the website, this transmedia story engages and immerses participants … 







Cooney Center Prize Winner Innovates with The Electric Company — and More

by Jay Schiffman
March 2, 2011

Last spring, my company Dreamkind won the first Cooney Center Prize for Breakthroughs in Literacy Learning. Thanks to the Cooney Center, Sesame Workshop and the Electric Company, there are lots of good things to report since we won the award. Most importantly, as a result of winning the contest, we … 







Innovating with The Electric Company — Words from a Cooney Center Prize Winner

by Jay Schiffman
September 27, 2010

I was asked by the Cooney Center to share my thoughts about winning this year’s Prize for Breakthroughs in Literacy Learning: Innovate with The Electric Company. When I found out we won, I immediately called my wife and kids to let them know. I have four kids and the three … 







Cooney Center Prizes Wrap Up

by Ann My Thai
July 14, 2010

The 2010 NBA Championship was not the only prize on the line at the Los Angeles Staples Center, on June 16, as four finalists competed in a quick pitch competition to win the first-ever Cooney Center Prizes for Innovation in Children’s Learning. Hosted by the Entertainment Software Association at its … 







2010 Cooney Center Prizes for Innovation in Children’s Media

by Dan Rabinowitz
June 7, 2010

The goals of the Cooney Center Prizes for Innovation are to identify, inspire, nurture, and scale breakthrough ideas in children’s digital media and learning. The program will annually award cash prizes and provide ongoing business planning support and mentorship to a new generation of children’s media entrepreneurs and visionaries. Prize … 







Off to the FCC

by Gary Knell
June 2, 2010

Reprinted from Gary’s Blog, May 2010. Gary Knell, Sesame Workshop’s President and CEO reports on his visit to the FCC: It’s not every day you get to go to the FCC. But today, Elmo needs a chaperone. In February of 2009, Congress passed a bill which authorizes the FCC to …