The Missing Middle: Reimagining a Future for Tweens, Teens, and Public Media
Tuesday, May 25, 2021
1:00 PM ET
Today’s tweens and teens feel they have outgrown the programming offered by public media as they begin to discover a world of information and entertainment at their fingertips. Yet even though they have access to an abundance of options for watching, listening, playing, and communicating, they are often underserved by quality content appropriate to their developmental stages and needs.
The Joan Ganz Cooney Center and the Corporation for Public Broadcasting have partnered to better understand how young people are engaging with media today. As part of our By/With/For Youth: Inspiring Next Gen Public Media Audiences project, we spoke with 50 tweens and teens across the U.S. about how they spend their time, what they find interesting, how they find new shows, apps, or videos, what issues are important to them, as well as what misconceptions adults have about youth. We asked them for their advice about what media producers should do if they want to engage with people their age, and we talked about how their lives have changed during the pandemic.
Please join us as we discuss our findings to be published in our forthcoming report, The Missing Middle: Reimagining a Future for Tweens, Teens, and Public Media on Tuesday, May 25 at 1pm. This event is free and open to the public.
Speakers:
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Monica Bulger, Joan Ganz Cooney Center at Sesame Workshop |
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Mimi Ito, Director, Connected Learning Lab, University of California, Irvine |
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Mary Madden, Joan Ganz Cooney Center at Sesame Workshop |
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Michael Preston, Joan Ganz Cooney Center at Sesame Workshop |
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Debra Sanchez, Corporation for Public Broadcasting |
