Immerse, Play, Thrive: Designing VR Games to Promote Youth Well-Being (A two-part guide for developers and creators)

Immerse, Play, Thrive

As immersive technologies become increasingly accessible to young audiences, developers and creators face an urgent question: How can VR experiences support children’s well-being—not just capture their attention?

Immerse, Play, Thrive explores how virtual and mixed reality experiences can be intentionally designed to help tweens and teens thrive and offers a framework for building immersive experiences that are engaging, developmentally appropriate, and emotionally supportive.

Authored by Senior Fellow Elizabeth Rood, this publication draws on co-design sessions with young people and parents, emerging research on youth well-being and digital play, and insights from immersive media and focuses on three “North Stars” for designing immersive experiences that support positive youth development:

  • Emotions: Multi-sensory experiences allow youth to experience, recognize, and regulate a range of emotions
  • Relationships: Immersion facilitates social connection to known friends and family
  • Autonomy: Youth choose amongst safe immersive play pathways and experience feelings of agency, choice, and freedom while playing

The guide features a foreword by Jesse Schell, CEO of Schell Games, as well as practical design recommendations for developers and content creators. 

Immerse, Play, Thrive is part of a two-part series exploring the future of immersive media for children and adolescents. Together, the guides examine how developers can create VR and mixed reality experiences that prioritize safety, creativity, well-being, and positive youth development. Read Potential Power: Developing quality immersive content for tweens and teens here.

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