Monthly Archives: December 2019

In the annals of American philanthropy, the most successful endeavors usually come out of a confluence of vision, expertise, and financial support. This is the case in the development of the world’s most beloved educational television program, Sesame Street. It was Joan Ganz Cooney who came up with the revolutionary … 

When Joan Ganz Cooney began her study, I don’t think she could have imagined that the path she started down would one day become the longest street in the world. Her 1966 report is much more than a treasured heirloom in the Sesame family. In many ways, it’s our sacred … 

In the spring of 1966, Joan Cooney completed her landmark study of television and early education for the Carnegie Corporation. It was entitled The Potential Uses of Television in Preschool Education. The 1960s created a climate for social change and encouraged people to seek it. Television had become the medium …